✦ In-person courses
Three in-person courses
Small-group and hands-on, in the room with us. Start with the free webinar for the website build; reserve a seat or ask about the others.
✦ The 2-day AI intensive · for owner-managed businesses
Two days, in person, capped at fifteen. Bring an offer you've decided on and walk out with a live website built for it — plus a clear understanding of which AI tools will streamline and enhance how you work.
In person · Capped at 15 · Seven businesses of my own · UK
Do the sums
Move the sliders. This is the same arithmetic I do on the whiteboard in the first hour of a deep dive — it just usually takes longer, because most owners guess low on the first number.
Salary, employer NI, pension and overhead — not the take-home figure.
In practice, 30–50% on the tasks worth touching. I have never seen 100%, and I would not trust anyone who promised it.
Reclaimed each year
Illustrative only. Assumes 46 working weeks and that reclaimed hours are redeployed rather than simply absorbed. Your actual result depends on which tasks you pick — the first job of the deep dive is finding out whether these numbers are real for you.
✦ Live 2-day intensive · in person · today's AI
Two days in a room with me. You'll leave with an AI-generated website fit for your business — and a clear understanding of which AI tools can streamline and enhance how you work.
Built on the day
A real, hosted website — headline, offer and a booking button — online before you leave the room.
Book nowMapped to your business
✦ In-person courses
Small-group and hands-on, in the room with us. Start with the free webinar for the website build; reserve a seat or ask about the others.
The problem
Almost every business I walk into has already paid for software it barely uses. The gap is never the technology. It is that nobody has sat down, mapped the week, and decided what a machine should do and what a person should do.
The repetitive work is invisible because it is spread thinly across everyone. You feel it as a shortage of time, not as a process you could fix.
Six months of trials, no decision, nothing in production. A mediocre thing running beats an excellent thing being evaluated.
Your staff are using these tools on personal accounts, with company data, and not telling you. Clear rules are a security measure, not a culture one.
Watch it work
Three jobs, taken from my own companies, played as they actually run. Not a slide deck — this is the shape of the work on the day.
How it works
It starts with a free half-hour call, where I tell you honestly whether this is worth your money. After that, each stage is priced so the next one is optional — and if you go the distance, the early steps come back off the bill.
On site. We walk your systems and processes as they actually are, not as the manual says. You get a written report of findings and a prioritised plan, ranked by what pays for itself fastest.
A day with your key decision-makers. Before I leave, low-cost AI solutions are implemented and running — working by five o'clock, or the day is free. You end with working tools, not a proposal.
One day a month, on site, for a year. Advanced integration, new tooling, best practice, and staying compliant as the rules change. Limited to a handful of businesses — and steps one and two are credited back.
✦ Two minutes · Fifteen questions · Free
Some businesses should not touch AI this year. This tells you honestly whether yours is one of them — and, if it is, what to fix first.
✦ Work with us
Beyond the course, four ways to get hands-on help — from a focused half day to a full year in your corner. Tap a card for what's included.
Tap for what's included ↻£1,100 · on site
Tap for what's included ↻£1,500 · on site
Tap for what's included ↻Fit first, price second · by conversation
Tap for what's included ↻Built around exactly what you need
Working together
Fixed prices, and no black hole after the payment screen. Tap any card above for what's included — here's what happens once you go ahead.
No black hole after the payment screen. Here is the whole journey, so you know exactly what you are getting and when.
A Stripe receipt and a confirmation email land in your inbox, with a link to pick your date. Most people are booked in within five minutes.
We agree what we're looking at and who should be in the room. You get a one-page checklist — that's the only homework.
Deep dive: we walk the business as it really runs. Implementation day: tools built into your systems and working by five — or it's free.
The report and prioritised plan, the one-page runbook, the tools themselves — and every pound credited back if you take the mentorship.
Free download · 14 pages · PDF
A two-hour audit that finds where your week goes. The twelve jobs AI is genuinely good at, ranked by hours saved. Eight prompts to copy. A ten-line AI policy you can sign. And the list of things AI must never be allowed to touch.
One email with the download link. No sequence, no drip campaign, unsubscribe in one click.
The person doing the work
No associates, no junior consultant sent in with a template. I run seven businesses of my own, and I have spent the last few years working out how to make AI genuinely useful in the unglamorous parts of them — the compliance folder, the enquiry inbox, the spreadsheet nobody wants to open.
That is the work I do for other people now. It is practical, it is written down, and it is designed to leave you able to carry on without me.
“The purpose of this is not to remove people from your business. It is to remove the work that was making them worse at their jobs.”
And alongside me
I'm Halstead. I grew up in Ipswich and I've been investing in property since the 80s. I've run businesses the whole way through, but mentoring is where most of my time goes now — I work with investors and business owners on the problems that are actually holding them back.
Often that's mindset before it's anything else. You can hand someone the right tools and the right plan, and they'll still get in their own way. Sorting that out first is half the job.
I'm also a personal trainer. I've always thought your health and your business pull in the same direction, and it's hard to build one while you're ignoring the other.
On the two days I take the first part, before any building starts. That's your brand and your offer — and the product staircase, the thing that turns a website from a business card into something that pays you.
“Paul makes the tech work. I make sure it's pointed at the right people.”
Straight answers
Not in any business I have worked in, and I would say so if it had. What changes is what people spend their day doing. If you intend the answer to be different, be honest with your team about it before I arrive — they will guess anyway, and a hard truth is easier to forgive than a discovered one.
It is mostly for businesses that are not. Trades, property, hospitality, logistics, professional services. The less technical the business, the larger the amount of repetitive work sitting in plain sight, and the faster the first win.
We agree, on paper and before anything is typed, which tools are used, on which paid plans, and what may never be pasted into them. Business tiers of the major tools do not train on your content by default. Personal data, anything under NDA, and anything a client would object to leaving your building stays out. This is the first hour of any engagement, not an afterthought.
On the implementation day, before I leave. That is the point of the day. The deep dive produces a plan; the full day produces running tools.
The deep dive and the implementation day are on site. Too much of the useful information is in the room — the whiteboard nobody has rubbed off, the person who quietly does everything, the process that exists only in someone's head.
You can, but I would rather you did not. Take the deep dive first. It costs £1,100 and it is designed to tell you honestly whether there is enough in your business to justify going further. If you do go on to the mentorship, that £1,100 comes back to you.
✦ Next step
Tell me what your business does and what is eating your week. I will tell you honestly whether a deep dive is worth your money — and if it is not, I will say so on the call.
✦ Usually answers instantly
Ask about a deep diveAnswers come from my own notes. If it doesn't know, it will say so.
Book a half-day deep dive · £1,100